Our Prinicpals


Joseph E. Scocca
(J.D.*, LL.M., CPA*, CFP, CLU)
Principal

Mr. Scocca provides a full range of estate planning, tax planning, asset protection planning, insurance planning, business succession planning, nonqualified benefit planning and other consulting services to closely held businesses and affluent families.

Prior to co-founding the Valens Group, Mr. Scocca served as the Director of Advanced Planning for the Northwestern Mutual Financial Network for the Pennsylvania, New Jersey and Delaware offices. Prior to practicing in the business planning industry, Mr. Scocca practiced as an Attorney in the Estate Planning and Tax Department at the law firm of Blank Rome LLP and prior to practicing with Blank Rome, he practiced as a CPA for the accounting firm Deloitte & Touche LLP.

Mr. Scocca received his LL.M. in Taxation from Villanova University School of Law, his J.D. with High Honors from Rutgers University School of Law where he was the Managing Editor of the Rutgers Law Journal, and his B.S. in Accounting from Rutgers University School of Business. He is licensed to practice law in New Jersey and Pennsylvania and is a Certified Public Accountant (CPA), a Certified Financial Planner (CFP) and a Certified Life Underwriter (CLU). He is a frequent speaker for the Pennsylvania Bar Institute on various estate and business planning topics.

*Licensed in NJ and PA, but not practicing law on behalf of The Valens Group LLC and not actively licensed or practicing as a CPA.


Jon Greer
(J.D.*, MBA)
Principal

Mr. Greer provides a full range of business planning, capital asset management and other planning services to affluent individuals, families and closely held businesses. While he is involved in several aspects of the business planning process, his focus is on the asset protection planning, real property planning services and alternative planning techniques.

Prior to co-founding the Valens Group, Mr. Greer practiced as an attorney in the Business and Finance and Real Estate Groups of Morgan, Lewis & Bockius LLP (Philadelphia office). His broad practice focused on representing corporations, institutions, developers and entrepreneurs regarding corporate, real estate and financing matters throughout the country. Before joining Morgan Lewis, he worked with a regional commercial real estate appraisal and development group assisting firms in the Delaware Valley on such matters as the evaluation of investment opportunities, property tax appeals, bankruptcy proceedings, condemnations, and portfolio valuations.

Mr. Greer received his law degree with honors from Rutgers University School of Law in 1998, where he was a member of the Rutgers Law Journal. While working, he received his M.B.A. in Finance from Temple University in 1995 and is a member of the Beta Gamma Sigma Honor Society. He graduated from Kenyon College in 1990, where he received a bachelor’s degree in Economics.

Mr. Greer is licensed to practice law in both Pennsylvania and New Jersey. He also holds a New Jersey real estate license.
*Licensed in NJ and PA, but not practicing on behalf of the Valens Group.


Jacob Riloff
Strategic Consultant

Mr. Riloff specializes in corporate development issues for successful closely held businesses and its shareholders. His expertise centers around business succession and exit strategies. His twenty plus years as an advisor and leading life insurance producer is a testament of his perseverance and persistence. Jay started his career as an assistant administrator in a nursing facility, which led to his partnering with owners to form an insurance brokerage operation. As acting General Agent, he grew this entity until he sold it to a Cherry Hill, NJ based firm in 1997. He then joined a start up planning firm in 1998 and was instrumental in the growth and success of the company from every facet.

In 2003, Jay ventured off to form the Valens Group, LLC in Moorestown, NJ. Jay’s business acumen stems from his involvement within his own family’s manufacturing business located in Philadelphia. Here he learned from the ground up how to dissect all aspects of a closely held business and apply his innate people skills to over come many obstacles business owners face in their day-to-day operations. Be it sales and marketing, manufacturing and inventory or vendors and suppliers. Jay has dealt with these issues from both a financial and practical standpoint. Jay has first hand knowledge of the emotional ties between a business owner and the successor generation in running a family business.

Jay is registered with the Financial Industry Regulatory Authority (FINRA)* and is a member of the National Association of Life Underwriters. He holds a Bachelor of Science Degree in Health and Business Administration from The Pennsylvania State University and is currently scheduled to accept his ChFC designation as a Chartered Financial Consultant in June 2006. He has won the National Sales Achievement Award as well as the National Quality Award in his respected field. The National Quality Award is given to persons who exemplify client service and retention. He is a qualifying member of the million dollar round table and in 2005 he has produced over $1,000,000 in revenue.

*Mr. Riloff is a registered representative of TFS Securities Incorporated, a broker dealer and member of FINRA and SIPC. Mr. Riloff does not provide investment advice and does not sell securities or variable products through the Valens Group LLC.


Christopher M. Greer
Principal

Mr. Greer provides a full range of business planning, qualified retirement planning and other planning services to affluent individuals, families and closely held businesses. While he is involved in several aspects of the business planning process, his focus is on the asset protection planning and qualified retirement planning services.

Prior to co-founding the Valens Group LLC, he worked at one of the largest investment management firms in the industry, SEI Investments. At SEI, he held a number of department roles ranging from product development, investment manager search and monitoring within the investment management unit, to distributing investment products to the various market units. Most recently, he was a Regional Director for the Enterprise Network focusing on institutional investors including corporations, endowments, foundations, Taft-Hartley and Public Pension funds. As a Regional Director he worked with the retirement plan trustees in developing and enhancing their retirement platforms. He assisted the trustees with developing more efficient and effective processes addressing the trustees’ responsibilities.

Mr. Greer completed his undergraduate studies at Lehigh University with a BS in Marketing.


Kevin Lau, J.D.*
Strategic Consultant

While Mr. Lau is not a principal or employee of the Valens Group LLC, he is a strategic consultant who provides insight on certain matters from a planning perspective. As a principal of Greer Scocca & Lau, LLC, Mr. Lau concentrates on corporate, business and finance matters for the law firm’s clients. He also supports the firm’s real estate practice and aspects of the law firm’s advanced planning practices.

Prior to co-founding Greer Scocca & Lau, LLC, Mr. Lau practiced in the Business and Finance Department at the law firm of Ballard Spahr Andrews & Ingersoll, LLP. Before joining Ballard Spahr, Mr. Lau was an associate in the Corporate Department at the law firm of Archer & Greiner, P.C. His broad practice focused on representing corporations, institutions, entrepreneurs, banks, and other businesses. He dealt with representing a broad range of clients in connection with a variety of transactions, including: mergers and acquisitions, commercial loans, publicly issued, tax-exempt bond offerings, private placements, and technology licensing and development. In addition, Mr. Lau has advised legal clients on a broad range of general corporate, contract, state tax, tax appeals, federal and state blue-sky securities laws, NASDAQ market listing requirements, intellectual property, and other technology related matters.

Before joining Archer & Greiner, Mr. Lau served as a Judicial Law Clerk to the Honorable Francine I. Axelrad, J.T.C. at the Tax Court of New Jersey.

Mr. Lau received his law degree from Rutgers University School of Law in 1998. He received a B.S. in Business Administration, cum laude, from the University of Connecticut where he studied at the School of Business Administration’s Center for Real Estate and Urban Economic Studies. After graduating from the University of Connecticut, Mr. Lau was a Credit Analyst for People’s Bank in Bridgeport, Connecticut.

*Mr. Lau is licensed to practice law in the State of New Jersey and the Commonwealth of Pennsylvania, however, he does not practice law on behalf of the Valens Group LLC or its clients.